Brand Manager (with e-comm / FMCG background)

Job Description

Title: Brand Manager (with e-comm / FMCG background)

Company Name: Luen Heng F&B Sdn Bhd

Vacancy: 3

Job Location: Kuala Lumpur

Career Level: Manager

Years Of Experience: 3 years

Qualification: Not Specified

Employment Status: Full-Time

Job Description

Job Description:

• Managing fast-growing e-commerce sales of brands through online marketplaces (Lazada, Shopee, etc.)

• Drive the delivery of business and marketing objectives of our brands (market share, volume, net sales, gross margin, operating profit, brand equity)

• Develop long-term vision and strategy and translate into commercial plans. Own the creation of the executional plan, annual and brand plans

• Champion and execute integrated 360 degree marketing campaigns including promotions, joint business plans with trade partners and brand owners .

• Reporting of brand performance, marketing activation results and overall contact person with brand owners

• Engage sales and trade marketing teams to ensure delivery and execution of campaigns

• Identify and work out relevant consumer and shopper insights

Job Requirements:

• Bachelor’s degree / Diploma

• 3-5 years of brand marketing exposure and working experience in e-commerce / FMCG

• Successful experience in brand management

• Able to identify and determine key priorities and brand needs

• Demonstrated strength in marketing competencies with particular strength in Brand Planning, Brand Strategy, Communication and Media Management

• Ability to adapt to change and to operate effectively in time constrained and multiple priorities situation

• Strong analytical, decision making, influence, communication & presentation skill

• Achievement driven personality with ability to work in conditions which include multiple priorities, extended work schedules and specific time constraints

• Able to inspire, motivate and lead multidisciplinary project teams to achieve outstanding results

• Experience in people management and development, leading the team to the successful market executions.

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